The Lighthouse Blog

One-list-fits-all kills launch conversion. Playbook for indie SaaS founders: which questions to ask, which segments matter, how to send the right email.

RouzbehJuly 10

X is where indie SaaS founders live. Playbook for turning replies, threads, and follows into waitlist signups without cold DMs or spam.

RouzbehJuly 8

Playbook for indie SaaS founders: pick beta users from your waitlist, invite them the right way, collect feedback that ships, graduate them to paying.

RouzbehJuly 5

MailerLite is a full email marketing platform. Lighthouse is a launch toolkit where email is one of four pieces. Honest comparison for indie SaaS founders.

RouzbehJuly 4

Waitlist full but launch converts at 5 percent? Playbook for indie SaaS founders: warmup emails, launch day, 72-hour follow-up, non-converters.

RouzbehJuly 3

Fillout is a form builder with deep integrations. Lighthouse is a launch toolkit where the form is one of four pieces. Honest comparison for indie founders.

RouzbehJuly 1

How to write a one-sentence pitch for your indie SaaS: the format that works, examples, and the four mistakes that kill validation before it starts.

RouzbehJune 30

Notion is a workspace tool with a forms feature. Lighthouse is a launch toolkit with a waitlist at its core. Honest comparison for indie founders.

RouzbehJune 28

Kit (formerly ConvertKit) is a creator newsletter platform. Lighthouse is a launch toolkit where the newsletter is one of four pieces. Honest comparison.

RouzbehJune 25

Channel-by-channel guide to growing an indie SaaS waitlist without ads: eight channels that work, the cadence, and the post format for each.

RouzbehJune 22

Practical layout guide for an indie SaaS waitlist landing page: headline, problem paragraph, form, goal counter, and the five things to leave off.

RouzbehJune 21

Week-by-week post-launch checklist for indie SaaS founders: respond fast, ship the first feedback-driven update, send the follow-up, review the data.

RouzbehJune 20